FESPA Middle East is a new event serving the speciality print, signage and visual communications community in the Middle East and Africa regions. On this occasion, Naeem I Siddiqui, Managing Director of STRINGS INTERNATIONAL ADVERTISING LLC, says: “STRINGS INTERNATIONAL ADVERTISING LLC, with its diverse portfolio of brands Avery Dennison USA; LX Hausys- Korea; Poli-Tape Germany; Perspex United Kingdom and Aslan - Germany, is excited to exhibit in the inaugural Fespa Middle East Event. Our participation at Fespa, which is well known for organising exhibitions and events, would enable us to continue our vision of Innovation Meeting Excellence. Our participation in Fespa is the most significant event, and we will showcase Wrapping on Vehicles and Architectural Spaces at our booth. Along with Avery Dennison, we are excited to look at the World Wrap Masters competition, where participants will be showing their skills with Avery Supreme Protection Film X3 (PPF), a Premium High Gloss TPU PPF Film. Visitors will also get an insight into the new colours of Supreme wrapping films and PVC Free Sustainable films. We are participating for the first time in the Fespa event.
“The launch of three new ColorFlow colours in the Supreme Wrapping film series and Supreme Protection film SPF satin offers a luxurious satin finish and Supreme Performance. Our focus for the new year is on Architectural WINDOW Film, delivering an excellent level of heat rejection and more comfortable interiors, thereby maintaining high visibility. Sustainable films and Organoid Natural surfaces are the focus product for the Year 2024. The new Growth Areas are the PVC Freee Sustainable Films and Interior Textured Wallpaper for Digital Printing. The Print Business will have a steady improvement in the coming years, with the focus shifting to Interior Printing and Sustainable Films.”