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BETTER BUSINESS




      Offering a




      helping hand






      Not for decades have we all been under so much pres-
      sure financially. Rising energy bills, relatively high
      mortgage rates, food prices on the increase, and to
      cap it all, a tax burden that is at a 70-year peak –
      there is real pain being felt, by Adam Bernstein
      E                           sive challenges, maybe a closure, and
                                  where an organisation is facing mas-
              mployees are understand-
              ably desperate for more
                                  they’re not able to get the help to
              pay. But it shouldn’t be for-
                                  their staff as quickly as they ought or
              gotten that employers are
              having a tough time of it all
              too. Which all begs the   would like.”
      question, how can firms help staff   Start with pay
      weather the storm?            Charles Cotton, reward and per-
        Some businesses are being very   formance adviser for the CIPD,
      proactive. Mailing house    thinks that a general review of pay
      CustomerKEKT (formerly      and benefits will go some way in giv-
      MetroMail), for example, has imple-  ing employees what they need rather
      mented a bumper support package:   than what was useful five years ago.
      all of the Seaham, County Durham-  He says that somehow “boosting
      based firm’s workers got a two-stage   incomes is perhaps the most obvious
      £1,000 payment, split between their   way in which employers can support
      September 2022 and February 2023   financial wellbeing and will likely   climate.”
      pay. Additionally, the company’s   have the most immediate impact.”   Regardless, Nudds reckons that organisations would nevertheless bene-
      annual pay review was brought for-  For the BPIF, Anna Nudds, head of   fit by gaining an “understanding of each employee’s unique situation and
      ward from February 2023 – its new   HR, agrees, commenting that “it is a   offering robust advice and help wherever possible”. This, she says, can be
      financial year – to December 2022,   given that the first port of call for an   achieved with “an employee assistance programme – one that provides
      meaning staff received a 5% increase   employee, would be ‘can I have a pay   financial advice as well as assistance for people experiencing stress as a
      in their base pay two months early.  rise please’”. However, she knows   result of the financial pressures”.
        The company said that this pack-  that with many organisations suffer-  Cotton takes the thinking further and says that “the current cost-of-liv-
      age equated to an average salary   ing too, an increase to the wages bill   ing crisis is encouraging employers to explore how their benefits package
      increase of 11% for the majority of its   is not always an option. Overtime is   can be used to help support employees and reduce the risk of workers fall-
      staff.                      one answer. With money worries at   ing into poverty”. He draws specific attention to those perks that help off-
        And there is help to found outside   the forefront of many people’s   set the cost of housing, travel, and childcare as being the most useful to
      individual businesses too. The   minds, Toyah Marshall, principal   those on the lowest incomes.
      Printing Charity’s free, confidential   employment law advisor and solici-  As to how such a review should be conducted, Cotton says that existing
      helpline provides practical, emo-  tor at WorkNest points to a recent   HR data could be utilised. In particular, he says employers could consider
      tional, and financial support 365 days   survey in Printweek stablemate HR   markers such as absence levels, disciplinary cases, requests for financial
      a year to people working in the sector   magazine and says: “Overtime is the   support, social media comments, the take-up of staff benefits, employee
      and their immediate family mem-  most in-demand work perk, followed   productivity levels, and discussions with employee representatives. He
      bers.                       by flexible working hours and com-  adds: “Employers can use an existing staff survey to ask questions about
        Charity CEO Neil Lovell advises   pany-funded retirement plans. With   employee financial wellbeing, or commission a specific questionnaire to
      printers looking to ramp up their   all three directly benefiting employ-  explore this issue.” In his mind the benefit of doing this is that it could help
      mental health support to implement   ees financially, it seems clear that   employers discover which employees are most at risk and what support
      something sooner rather than later.   these are the sorts of incentives   makes most sense.
      He says: “We have lots of examples of   employees value most in the current   Procedurally, Marshall believes that there are six steps needed to con-


      24 PrintWeek MENA April 2024                                                                www.printweekmena.com
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