Page 12 - PWM2024_February

NEWS GPP 2024

APRIL Group shares GPP experience

APRIL Group shared aging. COVID accelerated with our Chairman’s philos-
updates on its impending the demand for packaging, ophy: whatever we do first
range of new board products and there are regulatory has to be good for the com-
at Gulf Print & Pack 2024 changes in some countries munity, then the country,
last month, one of the lead- to shift from plastic to paper- climate and customers, and
board and fiber based pack-
ing print technology trade ging alternatives . So, this is then eventually it will be
shows in the Middle East for a timely investment by our good for the company”.
printers and print service group downstream into this APRIL is one of the
providers. new range of products”. world’s leading manufactur-
Held at the Dubai World Ghosh also highlighted ers of pulp, paper and board
Trade Centre, more than the extent of the company’s products, with plantation
250 exhibitors demon- sustainability commitments. and manufacturing opera-
strated their latest machin- “Our paperboard is already tions in Sumatra, Indonesia.
Recently, PT Riau Andalan
ery, materials and software PEFC certified. As well, we Paperboard International,
have our APRIL 2030 tar-
to regional buyers at the gets, which are in line with the operating arm of APRIL
event. the UN Sustainable Group, has begun the com-
Speaking at the event, Development Goals. These missioning of its new US$
Rohit Ghosh, Commercial include specific targets on 2.3 billion paperboard man-
Head of Paperboard, APRIL renewable energy and the ufacturing plant, bringing it
Group, said: “The timing is more efficient use of a step closer to full-scale
very good for us because we “We had a good number of visitors even on the first day”: Ghosh resources”. commercial production.
have just launched our new ing products made with This creates a visual connec- “Our sustainability targets The new plant will create
packaging board plant. We paperboard from our mill, tion for the customers with also include commitments more than 600 new jobs
to local communities. For
have received encouraging such as different kinds of what our products will look example, we are committed when fully operational. PT
feedback from printers and applications, cosmetic pack- like”. to reducing stunting and Riau Andalan Paperboard
packaging convertors during aging, healthcare, food ser- “Our new mill has been eliminating extreme poverty International contributes to
this event. vice packaging, popcorn driven by the growth we are within a 50 km radius of our Indonesia’s shift to a lower-
“At GPP we are showcas- boxes and cosmetic boxes. seeing in sustainable pack- operations. This is all in line carbon economy.
“GPP 2024 had a quality crowd”: GCG Enterprise Solutions

Gulf Print & Pack 2024, offers on the pricing. We changer.
the leading print technology have some special offers and “We moved into print in
trade show for printers and especially a service warranty 2019, we added display solu-
Print Service Providers because it’s a new product for tions, and in 2020, we added
(PSPs), concluded at the the customer. So the cus- a digital documentation solu-
Dubai World Trade Centre tomer has to get convinced tion. And along with that we
last month. Baiju KC, Sales and then we have the added had a production printing
Director of GCG Enterprise advantage of GCG as a brand segment with the result. But
Solutions, in an interview name. So, most of the cus- it was a small segment. But
with PrintWeek MENA, said: tomers believe in GCG as a now the trend we under-
“Compared to the previous brand name, so when we are
years, I think the crowd is giving something and bring- stand the trend we are going
better. I’m sure that people ing a new product, customers with like the production
are aware that there is a seg- “The crowd is not like the GITEX crowd or the other kinds of events” have to be convinced. In the printing. We are also plan-
ment or a vertical shift in the GITEX crowd or the other the quality of products and production printing, we have ning to add the labelling and
printing industry. We are in kinds of events because these improve. the mission for uncoated then product finishing.”
this kind of packaging and are the people who know “At GPP 2024, we have media where you can see like of flimsy printout and on
high-volume printing. All about the products. When mainly a segment called the this kind of flimsy printout top because it’s not good for
these kinds of productions they ask quality questions, we production printers. Kyocera and on top because it’s not them. And in drupa, we have
are increasing. So, things can also fine-tune and has been our software part- good for them. In drupa, we the new launch of an inkjet
GPP is a perfect fit for that increase our knowledge. We ner for the last 40-plus years. have the new launch of an printer, which is going to be
one. The crowd is not like the can also take the feedback on We have given some special inkjet printer, will be a game a game changer.
12 PrintWeek MENA February 2024 www.printweekmena.com