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FESPA MIDDLE EAST NEWS

Al Shabak Middle East at FESPA ME

FESPA has announced location. We have big ambi- sold. So I think that’s where
that the second edition of tions for the region. we help our consumers
FESPA Middle East will “Our approach has always thrive: by working closely to
return to the Dubai been to be problem solvers. identify their needs and then
Exhibition Centre in 2025. For our customers, whether developing products, col-
FESPA’s decision follows RTA, Emirates, or Dubai ours, or ranges specifically
the positive response to the Police, we like to sit down for those things.
launch of the inaugural and figure out the exact “We do have an entire
event. Mani Nabavi, Group needs. And custom tailor a range of sustainable prod-
Director of Al Shabak solution that works specifi- ucts. We continue to try to
General Trading, UAE, said: cally for them. We like to sit become a cleaner and more
“I think it’s great that we’re and, and work directly with a sustainable line. I think it is
seeing an international trade “It’s great that we are seeing an international trade show here” lot of our customers to figure quite difficult in this indus-
show here. SGI was much showcasing that here. Then, expanded into Oman. During out what is their needs, and try. We are taking steps in
more of a regional event. we have some specialized the FIFA World Cup, we set solve those problems specifi-
And now we’ve entered a products or window films, up a company in Qatar. And cally, and in that way we help the right direction to become
sort of more international and our new wall films we continue to thrive there. them thrive with with the more sustainable, whether
event. I was surprised to see incorporate actual plants We are taking the initial steps media, they’re using the in more efficient packaging
people from London, even into the wall. So these are to establish our presence in advertising, simply getting so the shipping is lighter and
in Europe, looking for tech- two big products for the Saudi Arabia. So for us, the back. So I think that’s work- cheaper. We’re using recy-
nologies from the Middle year. show is very important. It ing very, very closely over cled materials to contribute
East. And I think that’s an “Over the last five to six connects us with many of our many, many years. We’re to the overall packaging as
interesting new aspect. I years, we’ve continued to consumers in different areas currently in a project that has the world becomes more
love that we’re a part of the grow throughout the region, and lets us showcase all the taken us four years of work- ecologically and sustainably
inaugural festival. We are expanding the products we new rollouts we will have for ing together to find the right minded and as we see the
focused on our automotive carry and the areas where different countries with the solution, even before we UAE making steps towads
business right now. So we’re we’re active. We have Mactac team here in one even saw the first rule being ustainability.”
“Our participation in the FESPA Middle East 2024 was crucial”

The inaugural FESPA Printer, DPR Label finishing industry stakeholders is
Middle East 2024 exhibition system, Flora 5-meter UV essential for mutual growth
connected senior decision- machine and Flora 3.2- and success.”
makers from print and sig- meter printing machine. He added: “We are excited
nage businesses with leading These offerings exemplify
OEM suppliers and distribu- to announce the upcoming
tors. It featured a strong our dedication to providing launch of the Epson Sure
educational content pro- solutions that align with the Press and short run Label
gramme, facilitating conver- unique requirements of the printers. These additions to
sations on investments, Middle East’s printing and our portfolio aim to redefine
partnerships, and industry signage industry. Our par- industry standards, offering
growth plans. Rashed ticipation in the FESPA
Abdeljalil, Business “FESPA Middle East 2024 presented an exciting opportunity for us” Middle East 2024 event was enhanced features and capa-
Development Manager at insights into the evolving through. We have also seen crucial for strengthening our bilities that address the
Flex-Europa, said: “The dynamics of the regional that the Middle East’s digital regional presence and activi- evolving demands of our cus-
FESPA Middle East 2024 ties. It allowed us to directly tomers in the Middle East.
event presented an exciting printing and signage sector. printing market is growing. We offer after-sale services
opportunity for us to con- We have seen that the exhi- At the Exhibition, we engage with our target audi- and training designed to
nect and network with dif- bition was very well planned proudly showcased a diverse ence, understand their
ferent clients and industry with all aspects considered, range of cutting-edge prod- needs, and tailor our strate- empower our customers,
leaders, explore collabora- the venue was well organ- ucts, including the Epson gies to serve them better. helping them thrive in the
tive opportunities, and gain ized and easy to navigate 80610 L, Epson Digital Label Building relationships with competitive market.

www.printweekmena.com March 2024 PrintWeek MENA 07