Page 16 - PWM2025_MARCH EBOOK

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Vale Press: Intermission as mission

Vale Press makes development director for pages, balancing that with
Intermission its mission Vale. the thickness of the paper –
It’s rare to see a printed “To be fair, this is one of in an ideal world, we’d use a
magazine launch these days the easier runs we do,” said thicker stock. But we’re
– but at retro film TV chan- Bone. driven by the cost to mail,”
nel Talking Pictures TV, “It’s five eight-page sec- explained Algar.
nostalgia is stock in trade. tions, 40 plates – on and off, What was the feedback?
The channel’s latest ven- done! It will be even better in Six issues in, the monthly
ture, Intermission, a a few months when we get has now carved out a follow-
40-page mailed glossy, our new SRA1 [RMGT] press ing of loyal subscribers, with
launched in the spring and – it will halve production a growing readership each
has just posted its sixth 6 issues in, it has now carved out a following of loyal subscribers time.” issue.
issue, winning a dedicated Talking Pictures TV MD
following among British Essential Silk from Premier through a B2 Heidelberg What challenges were Sarah Cronin-Stanley said
Paper in CMYK, saddle- Speedmaster XL 75 or CX 75 overcome?
fans of film and TV history. Vale Press’ work had been
stitched with self-covers, and UV B2 press before stitching While the printing is spotless.
What was produced? sent out to subscribers. on a Duplo DBM-600 or straightforward, the pres- “I’ve never had a print
The magazine is slim, but What did the job entail? Horizon SPF-40 Stitchliner sures of launching and main- magazine before, but it’s
filled with features taking III. taining a viable print great – the paper, feel of the
readers behind the scenes Once Vale Press receives “The XL is more suited to magazine in 2024 are not so. magazine and artwork – it’s
and investigating lost clas- the files from Panacea, it is the run length but UV is great For Intermission, the mis- very high quality work.”
sics. Printed by Vale Press for plated on a Kodak since the sheets come off dry sion is keeping weight – and Six issues in, monthly
design agency Panacea Trendsetter and run by press – so ideal for fast turna- mailing costs – low. magazine Intermission has
Creative, the A4 portrait title operatives Craig Bone and rounds,” said James Algar, “We work with the cus- carved out a following of
is printed on 100gsm Paul Marley-Boltrum either marketing and business tomer to limit the number of loyal subscribers.

Moss vamps up Monroe show

Putting Marylin Monroe text on over 220 caption collaboration between Moss’
into print is one thing – who boards printed on heritage team and its exhibition part-
on this planet hasn’t seen conservation board. ners. Scaffolding was rigged
her face? – but doing her jus-
tice is quite another.London What did the job entail? up across the venue and
Arches’ ‘Marilyn, The Moss’ SwissQprint Nyala 4 quickly moved, as installers
Exhibition’ offers a meticu- printed most of the work, fitted panels and curators
lously curated collection of producing boards and vinyl carefully set up each exhibit
250 personal objects – rolls with help from a Canon
gowns, letters, photos and after them. Sustainability
more – telling the extraordi- Colorado 1650, while the was a key concern for each
nary story of a woman who firm’s 5.24m Durst P5 500 party in the busy project, and
went from foster child, to handled the canvas panels, Moss worked closely with
factory worker, pin-up Over 30 clear and coloured, self-adhesive panels were installed with panels and fabric cut on
model, symbol of the sexual a Zünd G3. Fitting the print exhibition designer
revolution, and finally Kilimanjaro Live to produce a installed throughout the to Honext carbon-negative, Studioshaw and the install-
award-winning method range of graphics for the exhibition, guiding visitors to recycled board, a team of six ers to get the best results
actor, before her death at exhibition that would live up artefacts framed by four huge installers from Mitre and from the innovative Honext
just 36 years old. to the superstar’s glamour. 3x3m black-back canvas pan- Mondays worked swiftly over
St Neots-based wide-for- Over 30 clear and col- els and around 30 3mm alu- just a few days to get the exhi- board, which holds a distinct
mat printer Moss UK was oured, intricately cut self- minium composite panels. bition ready. texture, carefully sampling
engaged by events promoter adhesive panels were Each exhibit was detailed in The installation took close the vinyl.

16 PrintWeek MENA March 2025 www.printweekmena.com